Do you want to get some extra views on your YouTube video? I’m sure you do if you’re a YouTube creator.
The problem is that you don’t have the secret strategy of making that happen.
That’s where I come in.
I do a lot of experiments on YouTube.
In this blog post, I will share a two-step strategy of getting extra views on every YouTube video.
Well, I can’t promise that it’d work on every single video you upload, but you got to try.
I’ve taken a video from 500 views to 5,000 views within two months or so.
Don’t ever underestimate the quality over quantity.
Think this way: you apply this two-step strategy and take your views on a video from 250 to 750 in a month or so.
You might think that adding 500 extra views won’t make a huge difference.
Remember that views on your videos were stagnant. My two-step strategy is rejuvenating a dead video.
What if you gain 50 new subscribers or a freelance client of $500 by just attracting 500 extra views on a video?
Are you ready for the two-step strategy?
Step #1: Establishing a Social Media Strategy
You want some extra views on your YouTube videos, so you would have to work on it.
I’m here to walk you through the whole process.
Plus, it doesn’t matter whether you’re an experienced creator or just started YouTube.
First, you need to maximize on social media, but not like your struggling friend YouTuber is doing it. He maybe does this way: publishes a video on YouTube and shares a link on Facebook and Twitter.
If you want some extra views on your videos, here’s how you should do it:
Take Snapshots of Multiple Scenes
When you’ve edited the video, take a few snapshots from different scenes of your vlog or video right in the video editing software. I’m using Filmora9 and Filmora Pro currently, and both these softwares have an option for snapshots.
Write 3 to 4 Unique Descriptions for the Video
Write down three to four 2-line descriptions that explain the video’s narrative or story in a notepad file. You have to share your video link on social media at least twice in the first two or three days, but every time with a different image and description.
Schedule Posts for Facebook and Twitter
Once you have the snapshots and three or four unique descriptions for social media posts, you can schedule your video for Facebook and Twitter. I use ContentStudio; it’s one of the best social media management tools out there. What I like the most about ContentStudio is that it has a workplace feature, which allows me to create a separate sub-account for each of my blogs.
Analyze Frequency and Timing
It’s necessary to keep track of your social media sharing. You don’t need a fancy tool for doing so. All you need is to keep an eye on the frequency and timing of your social media posts.
For example, if your followers respond to posts in the morning better than evening, then stick to morning.
Furthermore, notice the difference when you share a video once versus two to three times over the next couple of days.
Step #2: A/B Testing on the Title and Thumbnails
Often comes the point for some videos when views get stagnant.
You keep on waiting for one extra view day in and day out, but the needle doesn’t move.
Then you should apply this A/B Testing tactic on your YouTube video.
Capitalizing on social media is half the equation.
What you should do is change the thumbnail of the video once you’re sure that it’s not getting more views.
It doesn’t stop here; you should also test with changing your stagnant video’s title.
I took a video from 500 views to 5,000 views by changing both the title and thumbnail within a short period.
I’ve tested this strategy many times.
In 2018, I tried this tactic on a video and almost doubled the views in a month.
Watch the video below to know what exactly I did with the thumbnail.
So you can see that all I added was a little text on the thumbnail, which changed the game.
That video wasn’t getting any new views for days; it was utterly stagnant, for crying out loud.
And adding that text on the thumbnail started to show some positive results just in about a week.
I figured at that time that this is working.
Later on, after a month or so, the views were almost double.
What’s the Takeaway?
Well, I’ve made sure that I keep this blog post short and sweet.
However, the takeaway is that you should never abandon your low-performing videos, especially if the content is helpful for the audience.
Sometimes, an average video outperforms a better video just because the title or thumbnail is well-optimized.
What I want you to understand is that sometimes making a few changes here and there goes a long way.
I have tried changing titles and thumbnails several times, and in more than 90% of cases, the videos took off.
So that’s why I’m so confident about this YouTube views strategy.
However, I can’t guarantee that you’d also earn subscribers this way. Perhaps, subscribers come in when your video gets thousands of views or gets ranked for a specific keyword in YouTube search. I’ll surely shed some light on YouTube SEO in future blog posts.
But you must know that experimentation is the key to success on YouTube.
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Hassaan Khan is a blogger and freelance writer. When he isn't working, he makes YouTube videos, plays with his dog, or follows International Cricket. Check out his YouTube Channel.